About Us

About Us
About Us

SimTraxx has unique advantages that set us apart from competitors in the RFID technology industry. Our experienced staff’s expertise encompasses textile manufacturing, sales, processing equipment, maintenance, facility design and operational consulting. This breadth of knowledge allows us to provide comprehensive solutions tailored to each customer’s needs.

A key differentiator is that we are the only company offering a complete pre-programmed textile production line. Our universal database registers customers’ products and generates tailored RFID chips at very competitive rates. By providing pre-programmed chips ready for installation, we guarantee customers receive textile items prepared for immediate use.

Additional advantages

  • Decades of collective industry experience translating to unparalleled expertise
  • End-to-end support from initial consultation through ongoing operations
  • Proprietary production line technology enabling efficient customization

  • Universal database and pre-programmed RFID chips facilitating rapid client onboarding

  • Below-market RFID chip pricing enhancing value proposition

With seasoned leadership, cutting-edge proprietary technology, and complete tailored solutions, SimTraxx is uniquely positioned as the premier partner in the RFID space.

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About Us
simtraxx RFID

Our Mission

SimTraxx is dedicated to transforming the laundry and textile industries through innovative RFID technologies. Our mission is to streamline and automate processes, making them more efficient, accurate, and effortless. SimTraxx provides cutting-edge solutions that save time, reduce errors, and enhance the overall experience for businesses and consumers with sustainable and eco-friendly practices.

About Us

Beyond Tracking - A Complete RFID Solution for Business Efficiency

SimTraxx solutions are designed to maximize the capabilities of RFID technology beyond simple tracking. We have integrated additional features such as route accounting, linen sorting, production management, preventive maintenance scheduling, inventory control and management and cost analysis.

SimTraxx systems provides a wider range of business needs with RFID, compared to the limited tracking-only focus of most systems offered today. SimTraxx provides an all-in-one system to manage inventory, logistics, manufacturing, maintenance, and analytics.

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Team Members


Ron Nolte

Chief Executive Officer

Ron has over 35 years experience as a systems integrator in the textile industry, including textile automation, engineering and software development. He has developed integration and production systems for John Deere, Nabisco, GM, Chrysler, Armour Pharmacutical, and Disney. Ron designed the Textile Plant Management System for Interactive Control Systems and Automated PM, and maintenance programs for Maintenance Management Services. Many of his control systems are used by manufacturers in the textile industry today. This innovation and experience has led Ron to create one of the most knowledgable teams in the industry, with over 150 years of experience in all areas of the textile industry. His leading edge technology has been focused on RFID applications in SimTraxx™ to bring it to a new and exciting level that will revolutionize all aspects of the textile universe.


Doug Vieldhouse

Chief Operating Officer

Doug Vieldhouse has more than 45 years of diverse experience in the Laundry-Valet, Housekeeping, Commercial Industry with extensive knowledge in Full-Service Facilities. These talents extend to Facilities Management, Engineering, Equipment Installation, Plant Maintenance, Process Improvement and Energy Efficiency. Doug served as President and Principal of a Consulting and Contract Management firm providing clients with a guaranteed operational cost. He proved eminently qualified by delivering designs, project management and construction projects on time, within budget, and with superior results. His comprehensive knowledge of facility design, plant management, production techniques, and energy conservation is matched only by his customer service programs that result in growth and profit.


R. Scott Peden

Chief Legal Officer

Scott is an experienced business attorney and educator with over 30 years of corporate and business experience including contract and document drafting, employment agreements, entity formation, copyright and trademark protection, business litigation and negotiations, debt claims, evictions, succession planning, buying, and selling a business, real estate, and regulatory compliance.

Joe Scully

Joseph Scully

VP, Sourcing & Production

Joseph brings 25 years of experience in the manufacturing of healthcare textiles, during which he has developed a global network of reliable manufacturing partners. For eight years he was an executive for Medline Industries and during his tenure as vice president of global sourcing he proposed and managed the set-up of a $20 million healthcare textile manufacturing facility in Cambodia. He has traveled the world to find the highest quality yet cost-effective textile products available on the market today. The products he has brought to the SimTraxx line are the best in the world.